Oct 20 2007

Making the Business Case for Social Media

« Previous | News Blog | Next » By Anil Dash | Comments (0) | TrackBacks (0)
What's it finally going to take to convince your company (or just your boss) to use blogs and other social media as business tools? Well, we're providing the chance to talk to some of the experts who really understand these opportunities, for free. We've built our own business using blogs, and helped more companies succeed with social media in the enterprise than anyone else -- now we want to show you how to do it, too.

On Tuesday, October 30th, we're hosting a web seminar, entitled "Enterprise 2.0: Using Social Media in the Workplace", and we'll be joined by two of the world's most experienced experts in the realm of Enterprise 2.0, Forrester analysts Charlene Li and Rob Koplowitz. This is practical, real-world stuff -- examples of how businesses are using these tools today, case studies based on efforts that have already succeeded, and best practices you can implement in your organization right now. You'll be able to ask questions that directly relate to your own planning efforts, and get valuable information about how to measure the success of your own Enterprise 2.0 or social media initiatives.

Some of the key things you'll learn:

  • New research about social media trends in the enterprise
  • Specific examples of how blogs and other Web 2.0 technologies are being used
  • Details of how to implement Web 2.0 in an era of governance, risk, compliance and privacy
  • How to measure results
Space for the web seminar is filling up quickly -- check out movabletype.com/webinar to registar for the seminar.

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